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Nine Random Thoughts on Improving your Web Site.

By Brad Trupp (c) 2007

Here are 9 random thoughts on improving your web site --

  1. Get a Unique Logo. Your logo is your brand and identifies you. People remember pictures.

  2. Create a Tag-line. Tell everyone what you are all about -- in 8 words or less.

  3. Define a Distinct Layout. Create a consistent site layout that gives the impression of organization, ease of use, and professionalism.

  4. Use Whitespace Liberally. Keeps your web site easy to read. Remember -- less is almost always more -- and don't fill in every square inch of extra space with advertisements.

  5. Design for Scanners, not Readers. People read differently on the web. Blocks of content should jump out and be easy to spot with a quick glance at each page.

  6. Use Stock Photos. Make your web site look as professional. Not very many of us are graphic artists. I'm not.

  7. Check your Content for Typos. Nothing looses people's trust in a web site faster than typos do.

  8. Contact Information. Have contact information and make it easy to find -- especially if you are selling something. No one likes to deal with an anonymous site.

  9. Page Titles. Do not underestimate the power of the simple TITLE tag on your web pages to search engines. Make it meaningful.

I hope you find this short list helpful.

Feel free to comment below if you are more suggestions on this topic.

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